For Nigerian-American singer, Jidenna, his music, lyrics, sounds and collaborations are all geared towards building a bridge between people, races and nations.
ations. He said this recently at the Vibe.NG forum titled, “Community Meeting With The Chief: Album Versus Singles In Digital Era” held Didi Art Muesum, Victoria Island, Lagos.
According to him, this is the reason his songs have a blend of different cultural sounds, especially the high-life blend with hiphop so that all can relate to it.
relate to it. Jidenna, who recently released his debut album titled, “The Chief,” said it was named after his late father’s title status and he would like to attain the tittle as well through music.
While writing the songs on the album, he explained that he spent thirty days without seeing anyone.
He, however, advised artistes to see themselves as a small business. To him, the earlier they realise that, the higher their chances of survival in the industry. But if not, he insisted that they could go into oblivion.
One way, he intends to promote his music in Nigeria, is to do collaborations with Nigerian artistes from different genres of music because he is versatile.
He stated, “I can decide to do a record with BurnaBoy, Wizkid or Davido.”
