Being Etisalat’s brand ambassador, a big career boost, says Simi

Nigerian singer, Simisola Bolatito Ogunleye aka Simi, has been unveiled as a brand ambassador for Etisalat, a telecommunication company.

Simi, who was unveiled at an event recently, expressed joy and fulfilment at her new role as the face of the telecom brand, and commended Etisalat for its commitment to the creative industry and talent development in Nigeria.

“I am elated by this milestone in my music career; it is a big boost and I commend Etisalat for supporting home grown talents,’’ she stated.

The Director, Brands and Experience, Etisalat Nigeria, Elvis Ogiemwanye, explained that Etisalat was happy to welcome Simi into its family, insisting that the decision to sign the youthful and talented artiste further affirmed their commitment to encouraging and supporting home grown talents in different endeavours, including art, sciences and even business.

“All of us at Etisalat heartily welcome Simi into the Etisalat family. We are especially excited at the final choice of Simi as our new Brand Ambassador because she perfectly fits into the set of tough criteria and painstaking selection process that we set for anyone who wants to be the Etisalat ambassador. She has good character, integrity and creativity,’’ he stated.