BY KENNETH EZE
Henley Business School has gone into a partnership with the Association of Advertising Agencies of Nigeria, AdCademy to encourage knowledge acquisition for newly inducted participants of the AdCademy Masterclass with 25 per cent subsidy on fees.
Dean of Henley Africa, at the Henley Business School, Jon Foster-Pedley, made the disclosure during the alumni induction ceremony, which held virtually.
He explained that the package was worth $5,000 and would cover four participants.
He challenged the inductees to design a good and simple approach to promote the Henley Business School post graduate diploma courses to qualify for the prize.
He dangled the offer during the induction ceremony for participants from the two cohorts of the AdCademy masterclass programmes held this year.
The Point reports that 91 participants from the masterclass tagged “The Future of Advertising,” and 61 participants from the “The Winning Strategy” masterclass participated in the programme.
President of the Association of Advertising Agencies of Nigeria, Steve Babaeko, welcomed panel members and inductees to the ceremony.
He expressed pride at the partnership which the AdCademy had with Henley Business School and the benefits which students can now reap therefrom.
“I welcome everyone to this historic event and I am really proud of our association with Henley Business School and for the quality of facilitators they provided for us during the two masterclass cohorts,” Babaeko said.
